An Artful Way to Get Charged: Man Swapped Gatorade Labels With Photo of Tiger Woods

By Allan Lengel

Andy Warhol might have been jealous of this pop art — but not the criminal charges that have accompanied it.

Colorado artist Jason Kay has been charged in federal court in Denver with tampering with the Gatorade sports drink after he allegedly “replaced the labels on 100 Gatorade bottles with a picture of Tiger Woods and his wife and the word “unfaithful”–and then returned the items to store shelves,” according to the website The Smoking Gun.

The website wrote, attributing information to a court affidavit filed in Denver federal court,  that Kay ” admitted to a U.S. Food and Drug Administration agent that he was responsible for the label swap, which he described as ‘pop art’ in the style of Andy Warhol. The 38-year-old Kay, who said he acted alone, told agent Daniel Burke that he purchased the bottles, removed the labels, and then affixed new labels that he ‘created by using a photocopier and clear adhesive at Kinko’s.'”

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